Adelante Awards recognizes Hispanic men in the Lubbock community

Los Hermanos Familia of Lubbock proudly announces the 4th Annual Adelante Awards, a recognition program that showcases and honors Hispanic men in the Lubbock community who excel in their careers and volunteer efforts.

Adelante, a Spanish word that means onward, describes Hispanic men who work tenaciously for the greater good of their community and have made or are making an impact on past, current and future generations.

Thirteen individuals will be selected by a blind committee in the following categories: Business owner, medical, professional, first responder, education, military/veteran, church, media, civic/volunteer, athlete/athletics booster, art & entertainment, collegiate young adult and youth.

In addition, a Lifetime Achievement Award will honor an individual who has continuously paved the trail for others. The 2018 LAA is the only award selected by the Los Hermanos Familia Planning Committee.

Members of the community can submit a nomination for an individual in the respective category and an independent, anonymous panel of judges will determine the recipients.

The Adelante Award program is an initiative of Los Hermanos Familia that became a nonprofit organization in June 2014 and was established in 2008. The organization began with the annual, “Vamos a Pescar, Let’s Go Fishing” event, which uses fishing as a hook to bring families together. The event was inspired when a last request to go fishing with the entire family by Gonzalo Garcia Sr. was filled by Frank Garcia, his son. In 2015, it drew almost 5,000 participants and is free to the public.

The event is co-chaired by Christy Martinez-Garcia & Frank Garcia, who implemented a scholarship program in 2015 that benefit students of all backgrounds.

Los Hermanos Familia invites the public to consider nominating individuals from their organization, business, workplace, or church communities whom they believe deserve such recognition. Please complete the online application at

Awards will be presented at the Adelante Awards Banquet and reception to be held May 4. To be a sponsor or for limited ticket information, please contact us at 806-792-1212. To learn more about Los Hermanos Familia, visit