Paul Dykstra, beef cattle specialist for the Certified Angus Beef brand, outlines ways for seedstock suppliers to differentiate their businesses by knowing their customers at all levels.
Related coverage and resources
- Related on HPJ: AgriLife Extension economist: Cattle prices haven’t hit the ceiling yet
- Related on HPJ: Texas A&M Beef Cattle Short Course Aug. 3-5
- Outside resource: Beef Checkoff – Beef Research
